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/Elyze

Energy performance consulting and optimization

2026

IDENTITY
Elyze

/CONTEXT

Elyze helps companies improve their energy performance through audits, ISO 50001 consulting and consumption optimization.

The expertise was already there, but the brand no longer reflected the company’s level of expertise or ambition, in an industry where many players rely on the same visual codes.

Affiche de Elyze mise en situation sur un mockup d'affiche publicitaire dans la rue

/APPROACH

We built the identity around a simple promise: Measure. Optimize. Maximize value.

A visual system designed to make energy tangible, with a symbol inspired by energy flows, an electric green and purple palette, gradients, and an art direction that turns data, charts and technical content into clear and recognizable assets.

/RESULT

Elyze now has an identity that showcases its expertise before the first sales conversation even begins.

A consistent and flexible system across every touchpoint, from presentations and reports to LinkedIn, video calls and sales materials. Highly technical expertise is turned into a brand that feels clearer, more distinctive and more credible.

Choix des couleurs de la brand de Elyze
Choix des dégradés utilisés de la brand de Elyze
Carte de visite mise en situation sur un mockup sur une surface en pierre
Logo de Elyze mis en situation sur light mode
Logo de Elyze mis en situation sur dark mode
Iconography basique de Elyze
Mots "Mesurer, Optimiser, Rentabiliser" sur fond dégradé
Banière linkedin pour le compte Elyze
Phrase "L'énergie la plus rentable est celle qu'on ne gaspille pas" sur fond dégradé
Scene Light

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